About Petit Chou, the finest independent toy shop in London

‘The idea is to encourage the new generation, their creativity and imagination, something different, something original – like kids are!’

Front of Petit ChouPetit Chou opened its doors on Wednesday 12th October 2005

Offering the finest Children's clothes and toys for ages 0 to 10 Petit Chou is located in in St Christopher's Place, one of the most individual specialist shopping areas in London’s West End.

The store was opened by leading British video artist Marty St.James and the Czech print maker and former ballerina Iveta Petrakova.

Interior showing children's toysChildren's toys

Petit Chou offers a variety of natural and colourful wooden toys – the best of original toys from all over the world. The intention is that the toys satisfy and extend the children's curiosity and hunger for knowledge and excitement! ‘After all play should be fun and creative it's a ‘serious business’ – its what artists have built on for centuries’. Examples of Children's Toys

Interior showing children's clothesChildren's clothes

Clothing has a very French/ European flavour offering a real sense of difference and originality. All garments are made from a wonderful range of fabrics offering superb quality and exciting designs for the child of our time.